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Tying and Bundling

In the context of antitrust, tying refers to a seller requiring a buyer to purchase a second product (the “tied product”) as a condition for receiving the primary product (the “tying product”). Bundling, which is the practice of selling multiple goods together, is a related practice. Both tying and bundling can violate antitrust laws if they involve a firm with significant market power using these practices to restrict competition. Tying is considered anticompetitive if it restricts competition in the market for the tied product, and bundling can be considered anticompetitive if a dominant firm uses it to leverage its market power to gain an advantage in another market.

Antitrust cases involving tying and bundling can be complex, and assessing the impact of these arrangements can be challenging. Clients rely on Econ One’s antitrust experts for their ability to assess the impact of tying and bundling allegations and their ability to deliver comprehensive expert reports and expert testimony before courts and regulatory agencies.

In an antitrust case involving tying or bundling, an antitrust expert can help evaluate the market, assess sufficient economic power, calculate damages, and more. Econ One’s antitrust experts and consultants have in-depth experience working on antitrust cases involving tying and bundling. Our deep understanding of complex economic theory, paired with our proficiency in handling large datasets, empowers us to produce clear, convincing expert reports and testimony, making Econ One a trusted partner in navigating the complexities of antitrust litigation.